Vintage JJ Christmas tree brooch in textured gold tone metal, set with tiny multicoloured rhinestones.In excellent vintage condition, with no missing rhinestones, and no discernible wear to the gold tone metal. Marked on reverse (C) JJ
Measures: 5.5cm high x 5cm wide.
About: Jonette Jewelry (US brand).
Run by Abraham Lisker, the company “Jonette Jewelry” started its activities in 1935 under the name “Providence Jewelry Company”. However, in 1937, when Nathan Lisker joined his brother’s business, the company got name “Lisker & Lisker”. But seven years later, after the World War II, the two brothers decided to rename the company, they just combined the names of their parents, John and Etta. Thus, in the state of Rhode Island, appeared “Jonette Jewelry Co”, established in 1944. Since 1970, the company became known as JJ, and each peace was marked “copyright JJ”.
Widely known to collectors, JJ Jewellery conquered all due to its distinctive designs. This is not just a decoration, but the work of art. JJ vintage ornaments grow in value every year, and therefore are a great investment.
The company mainly engaged in the production of shaped brooches of original designs. While other jewelers imitated antique jewelry, owners of the company focused on the production of brooches and pins in the form of various fun figures.